T Pain Launches Digitial Label

T-Pain is taking the digital game by storm the multi-platinum singer has launched a new independent record label that seeks connect directly with the consumer via all major digital download retailers. Also, the name of his company will be called Nappy Boy Digital.”This label allows me to continue that by delivering hit songs in real time. No red tape, just good music. I’m excited about bringing music by new artists to people fresh out of the studio. Nappy Boy Digital is a dream come true for me,” explained T-Pain. “You’ll hear us in the clubs and on radio too but you can discover our tracks where people spend most of their time: online. I’m very proud to be out front on an idea like this.”

While Nappy Boy Digital will avoid traditional sales models, the label will continue to utilize traditional methods of promotions and marketing for its artists, including T-Pain himself, who currently holds the record for the largest number of ringtones sold at 15 million.
We at Hip hop spy the leader in hip hop news have said it all along the major labels are dead and gone within 18 months. The end is near for all of them.